Campaign Overview

Downtown Oklahoma City Partnership manages the Underground which is a series of tunnels and skywalks that connect downtown OKC buildings. They hired Heartland Video Production to produce a video documenting the Underground’s history and renovations to drive visitors to one of Oklahoma City’s best-kept secrets.

All of The Lights

We captured exciting, high-energy footage to drive curiosity and bring people down into The Underground. We utilized creative lighting, and smooth camera movement to create a sense of wonder and excitement around the attraction.

Deliverables

Master video

30 and 15 second
social media snippets

Master Video

snippets